CLIENT: PINGO DOCE DISTRIBUIÇÃO ALIMENTAR SA
LOCAL: LISBON, PORTUGAL
PROJECT: HYPERMARKET PINGO DOCE TELHEIRAS
TYPE: DESIGN & BUILD
Offices & Services
Chill, Play, Socialize
Pingo Doce is a chain of hypermarkets with several stores spread all over Portugal. With the renovation of its Telheiras Lisbon store, in November 2015, this hypermarket had the objective of offering new solutions for a differentiating shopping experience of its customers, in a more modern and convenient store environment, reason of their commitment to creating an original Play in Art® children’s area.
For this store, Play Planet designed two giant apples “Bitten Apple” (Ref.ª P15TF04), which were strategically installed inside the hypermarket, next to the payment boxes and the books shelves. These colourful apples are ideal for entertaining the kids while their parents remain following their shopping list.